Print Production Basics
Overprint and knockout are critical settings in print production that, if mismanaged, can lead to disastrous color mixing, disappearing text, and ultimately, a ruined brand appearance. Understanding the nuances of these settings, especially when dealing with brand colors and complex packaging designs, is essential to preventing costly reprints and maintaining brand integrity.
If a barcode fails, nothing else matters. Use this calm, production-savvy guide to make codes scan first time on cartons, films, and curved bottles - without killing your design.
Packaging files are technical documents that happen to be beautiful. Here is a practical, repeatable setup for overprint or knockout, fonts, links, barcodes, and a clean 3-page PDF hand-off.
Your proof looks perfect by the window but dull in the aisle? Here’s why lighting and substrates shift color—and a practical routine to lock your builds so they hold up under retail LEDs.
